What is this case study about?
There are 1,051,742,910 websites online as I write this. And yes, a handful of those websites enjoy millions of monthly visits, but the sad truth is that most of those websites see fewer than 50 visitors per day. Most of those websites will take years to get to their first 10,000 visitors per month – if they don’t give up first. The competition for traffic is stiff. So is it even possible anymore to rise above the crowd and build a popular website that attracts traffic? And more importantly, can you do so quickly?
As far fetched as this sounds, I have good news for you:
The answer is yes. And I know because I did it.
I’m Frederic, and I’m the owner of Strasdesign a small webdesign compagny. I worked for years as a subcontractor for a german web design company but in 2017, I decided to become a freelancer. So I had to find a way to drive traffic to my website. This is EXACTLY what I did in order to get 10k unique targeted visitors. I managed to do that in 40 days.
The 5 Steps to reaching said goal:
#1 SET A REALISTIC TRAFFIC GOAL
A web plan should include realistic estimates of projected web traffic. The first step is to look at the details on measuring projected traffic, and how and where to develop realistic estimates. Regardless of whether your website strategy involves selling products, or bringing in community members, or even developing content, in all cases measuring website traffic and user sessions is a good way for you to gauge how many people are using your hybrid site, and where you need to improve your website in order to get better conversion rates.
#2 CREATE A BULLETPROOF MARKETING PLAN
So once you’ve set a goal, you’re good to go out and try to achieve it, right?
Well, not quite. It’s not enough to just list out a couple of ways to reach your traffic goal. You have to reverse engineer it.
Work backward from your desired result by taking iterative steps to break the goal down into more manageable goals. Then create an action plan to achieve your goal.
I worked backward from 10,000 visitors. That’s why you need a marketing plan that will reach and engage your target audience. I will show you exactly what to do.
#3 START GENERATING YOUR FIRST VISITORS
Before you get to 10,000 visitors, you need to get to 100. I will show you where to find them, how to introduce yourself in a smart way and what to tell them in order to make them work with you on your project. You just need to copy/paste my proven request template
#4 GENERATE MASSIVE TRAFFIC WITH A VIRAL GIVEAWAY
Hands down the one thing with the biggest impact in my ability to get to 10,000 visitors in 40 days was giveaways.
With giveaways, I grew my audience from 173 to 3,220 in just 12 days.
Giveaways are great for building your list because they:
- Grow your email list extremely fast
- Supercharge your traffic if you embed the giveaway on your site o Increase your brand’s awareness
- Grow your social media presence.
I will show you exactly what to say in order to get companies to give you stuff for free and how to set up a giveaway to collect crazy amounts of emails.
#5 CREATE A CONTENT STRATEGY TO MINIMIZE EFFORT AND MAXIMIZE IMPACT
Content is what helps the search engines pick your website up, educates your customers, and eventually sells your product.
So having a content strategy was important in helping me create daily content. And my main content strategy was to email interview celebrities and people with large networks. As usual, you will just need to copy/paste my interview request template. With this template, my client has been able to interview some super stars in his niche.
Interviewing is great for a few reasons:
- It provides social proof as you feature influencers on your site
- It provides free, engaging content
- The interviews don’t take a long time to create.
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