What is this course about?
Getting your business up and running requires clarity, vision and the ability to execute consistently on the right strategies. Without a roadmap or guidance, the process can be overwhelming. B-School can fast-track your growth and save you years of expensive trial and error.
Who is the Program for?
Whether you want to turn your part-time gig into your full-time business, take your existing company to new heights, or you’re just starting your business, B-School will help you:
- Clarify your goals
- Define your business vision
- Leverage your unique strengths
- Increase your sales and profits
Focus and better prioritize your time.
Craft a unique, compelling brand Optimize your conversions Create raving fan customers.
And you’ll do all of this in a way that’s fully aligned with your integrity and values.
Learn The Skills, Strategies & Tools You Need To Bring Your Dream Business To Life
Master the skills it takes to grow a profitable business that’s aligned with your strengths, values and lifestyle — whether you’re a total beginner or an experienced business owner.
Running a profitable, values-driven business can profoundly change the quality of your life.
I know this firsthand. After 18 profitable years in business and millions of lives touched, I can honestly say that building a heart-centered business is one of the most fulfilling and rewarding adventures you can experience in this lifetime. I also believe that our world will improve for everyone — socially, politically, economically and environmentally — when more businesses are built and run by people like you.
Which is why I’d love you to join us for B-School. We’ll help you fast-track your growth, achieve extraordinary results and save you years of expensive trial and error.
Here’s What You’ll Learn To Grow Your Business
B-School is broken down into 6 core training Modules.
All course materials, including streaming videos, MP3s, transcripts,
Fun Sheets and more are within our online student portal.
Module 1: Map Your Profit-Making, World-Changing Plan
Every remarkable business is built on a strong foundation.
In this Module, you’ll clarify your business vision and set inspiring growth goals. We’ll help you understand your numbers so you can optimize based on profits. You’ll discover how to find your ideal customers and create a winning strategy to make a bigger impact.
We’ll also help you harness your unique strengths, personality and skills to inspire people to buy, and show you how to:
- Generate irresistible, innovative offers that are exactly what your customers want to buy
- Create a bulletproof strategy to stand far apart from the competition
- Elevate your brand experience to build trust and skyrocket sales — on any budget
By the end of Module 1, you’ll have a rock solid foundation and a clear action plan to take your business to extraordinary new heights.
Module 2: Create A Website That Converts & Sells
Websites aren’t optional in modern business. But a pretty site isn’t enough — your site must convert.
In this Module, you’ll learn how to make sure your website is set up to build trust, convert leads and make sales 24/7. You’ll choose the right platform for your industry and budget, pull in non-stop targeted traffic, and avoid costly and catastrophic disasters with plugins, programmers and designers. You’ll also:
Get step-by-step tactics to optimize your lead conversions
Understand the anatomy of a website, including page layouts, image files, header placement, and more
Remove popular plugins and trendy links that secretly sabotage your sales efforts
No matter what your skill level or budget, you’ll have everything you need to ensure your website is as effective as possible.
Done For You Website Resources
- 25+ Free B-School Approved WordPress Designs
- 25+ Must Have Plugins for Your Site
- My Personal Shortlist of the most highly skilled, cost-effective website talent, companies and products we recommend
Module 3: Design A Winning Communication Strategy
Content marketing is a must these days, but there’s no one-size-fits-all approach for every business.
In this Module, you’ll develop an effective, doable plan to stay connected to your audience, attract new fans and increase sales. You’ll streamline your content creation process so you can produce more in less time, learn how to deliver a newsletter that boosts sales, and learn how to determine the perfect ratio of free vs. promotional content. You’ll also:
- Generate at least 6 months worth of sales-boosting content ideas in one sitting
- Master the elements of creating high-quality, high-converting content — even if you’re a beginner
- Get tools, strategies, and best practices to stay consistent and reap the enormous rewards that come from executing the right communication plan