What is Email Follow-Up Machine?
“Automate Your Business Growth with Email Follow-up” is our brand new, 1-Day, go at your own pace, online workshop that shows you exactly how to convert your new and email subscribers into high-value buyers and, eventually, repeat customers…
Basically, it’s all about putting money in your bank account (yes please) using advanced automated email marketing tactics to build relationships with your customers and drive sales.
What will you learn in Email Follow-Up Machine?
- How to craft an automated email follow up series that converts…even if you’ve never written “sales copy” in the past (TIP: Our copy-and-paste templates make it quick, simple, and nearly-impossible to mess up.)
- The 4 types of subject lines that engage your subscriber and demand to be opened (PLUS: 30+ examples of “killer” subject lines you can swipe for your own campaigns)
- The 10-step plan to quickly roll out an “Indoctrination Series” that makes a positive first impression, and skyrockets the open rates of ever email you send in the future
- How to leverage the 4 types of Conversion Triggers to overcome known objections, and exactly when and how often you should deploy each to maximize revenue without “burning out” your list.
- How companies like Angie’s List, Shinola, and SeaVees use automated emails to move MILLIONS of dollars of a wide array of products, PLUS…
- DigitalMarketer’s proven copy-and-paste email template (5 series and 37 total emails) that make crafting high-converting promotional email campaigns as easy as “COPY…PASTE…SEND”
- By the time we’re finished, you’ll have an automated email follow-up series that that converts virtual “strangers” into paying customers and raving fans of your brand…automatically and perpetually.
Step 1: Follow-up Marketing: 101
Learn the core concepts of follow-up marketing by looking at prime examples of email subject lines, the three types of emails every successful business is using, and the two types of email send types you should be utilizing in your own follow-up campaigns
Step 2: Crafting Your Indoctrination Campaign
We’ll walk you through a 10-step plan for quickly rolling out an email Indoctrination campaign (Welcome Series) that aligns your brand with your new subscriber and makes a strong first impression…
Because that’s exactly what the Indoctrination Series is… it’s your ONE and only shot to make a strong first impression, connect with your new subscriber and stand out in their mind (AND THEIR INBOX).
Step 3: Crafting Your Conversion Campaign
We take you, step-by-step, through the entire process of building a conversion campaign that overcomes objections and common misconceptions associated with your products. Basically, we show you how to take those new leads and convert them to buyers.
Step 4: BONUS: Bolt-On Series Stacking
So what happens when a subscriber makes it through the initial campaign without converting?
Use our 4 “Bolt-on” templates to extend your conversion campaign for the original offer OR redirect stubborn subscribers to a new, relevant offer.
Download Email Follow-Up Machine