What is this Architect a branding blueprint about?
In this training, you’ll architect your business’ unique “Brand Blueprint” by going through the same process Ryan Deiss used to bring DigitalMarketer’s brand to life. Ryan shares the exact steps your business can use to make you an authority in your market and build an emotional bond with your audience, while simultaneously doing what a business is supposed to do: SELL YOUR PRODUCT OR SERVICE.
What will you learn in How to Architect a Branding Blueprint?
Messaging that creates a lasting, emotional connection with your customer
Simply “showing up” and expecting the sale isn’t good enough any more. Your customers want to know who you are, and why they should trust you over your competition. By crafting a voice for your brand—one that outlines a clear mission, vision, and set of values—your business can stand apart in a crowded market and provide a port in the storm for your prospects.
A clear path for success that positions your brand as the solution to your customers’ problems
If your brand isn’t answering your customers’ questions as soon as (or even BEFORE) they ask them, you’re just another noisemaker in an already LOUD and crowded marketplace. Through the resources and methods taught in this workshop, you’ll walk away with a scalable plan that establishes you as THE voice of authority in your market.
Apply direct response copy and storytelling to convert more sales, and turn customers into loyal brand advocates
The simple truth is that your customers won’t trust you if they don’t know you. By crafting your Brand Blueprint you’ll have all the tools you need to tell a compelling story about your business… who you are and why your product matters over all the others. You’re giving your customers the information they need to make the obvious choice—YOU.